2024 Q1 SaaS Pricing Benchmarks & Models. Download the FREE report here!

Leading B2B SaaS company serving the fitness, wellness, and beauty industry with 65,000 customers worldwide. 

Outcomes of our work

No longer price guessing

Importance of Accurate Data

The biggest ‘aha’ we uncovered was how weak our data was. We had a sea of data, but it was all the wrong data. It wasn’t informing how we should grow. Pricing I/O helped change all that.

Data Defined Product Roadmap

We tracked the data that mattered for pricing. This data we are tracking for customers has now shaped our product roadmap as well.

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