Sprint engagement

The pricing challenge in front of you, solved.

You have a pricing decision to make and not enough evidence behind it. In a Sprint, senior strategists and real research get you answers in weeks.
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Trusted by 480+ high-growth B2B SaaS and AI companies
The problem

Every unanswered pricing question is a revenue leak.

Would customers pay more for the premium tier? What would they pay for the AI tier? How does our pricing compare to the competitors? A Sprint answers one of them with real research and a senior strategist's read — so at least one revenue leak gets closed.
Sprint
Typical Length:
4–6 weeks
One pricing question, answered with primary research rather than opinion
Run by a pod — strategist, associate, and a client growth advisor
Evidence and expert judgment you can act on — not a new pricing model
BEST FOR: Teams who need a defensible answer to one pricing question, fast — before committing to a larger change.
ABOUT Sprint
A Sprint is narrow by design. It answers one focused question — what customers would pay, how you compare to competitors, whether a specific move makes sense — and delivers the evidence or the expert judgment to settle it.
What it doesn't do is design your pricing. If the question is "what should our whole model be," that's a Design engagement.
OUTCOMES
  • A defensible answer to the question you started with
  • Research your team can point to when the decision gets challenged
  • Sales, product, and finance aligned on the same model
  • A clear read on what the evidence means for your decision
Talk to an Expert

Pricing situations a Sprint solves.

A decision is stuck
Leadership keeps circling the same pricing question and nobody can settle it with evidence.
You're about to move on a hunch
The change is planned, the case is thin, and pricing mistakes are slow and expensive to undo.
You don't know what competitors actually charge
Their pricing page says "contact sales," and your read on the market is secondhand.
You're pricing something new
An AI tier, a new module, a repackaged product — and you have no comparable to anchor to.
A bigger project needs justifying
You suspect pricing needs a rebuild, but you need proof before you can ask for the budget.
A high-stakes call you don't want to make alone
Being wrong is expensive, and you want a senior pricing brain on it first.
How Sprint fits

Sprint gives you the input that unblocks the pricing decision.

The same phases, refined across 480+ engagements. What we build inside them comes from your challenges, your data, and your market — which is why no two engagements look alike.
01

DISCOVER

Find where value is created, and where it isn't

02

DIAGNOSE

See what you're charging versus what you could

03

DESIGN

Build pricing that's easy to sell and easy to buy

04

VALIDATE

See the revenue impact before you commit

05

ALIGN

Leave with a board-ready model and the org behind it

06

EXECUTE & EVOLVE

Keep pricing improving as the business changes

Sprint

Answer a focused pricing question
4-6 weeks

Design

From context to pricing you're ready to launch
12-16 weeks on average

Currv

Execute, measure, and keep improving
Ongoing
Sprint Outcomes

What you actually walk away with.

01
Capture Revenue
Aligned to Value
How to recognize the ways SaaS growth
adds untapped revenue opportunity
Capture Revenue
Aligned to Value
Improve Expansion & Retention Economics
Questions? Visit our FAQ
01
An answer you can defend
You get the research, the sample, the method, and the analysis behind it. When someone asks how you know, you can show them.
02
A senior read on what it means
A senior strategist walks your team through what the evidence says, what it doesn't, and what follows from it.
03
A decision that finally moves
The readout ends with executive sign-off on what happens next. The question that was circling gets closed.
01
An answer you can defend
You get the research, the sample, the method, and the analysis behind it. When someone asks how you know, you can show them.
02
A senior read on what it means
A senior strategist walks your team through what the evidence says, what it doesn't, and what follows from it.
03
A decision that finally moves
The readout ends with executive sign-off on what happens next. The question that was circling gets closed.
Questions? Visit our FAQ
Choose your Sprint

Four Sprints. Pick the question you need answered.

01
Value Capture Sprint
What would customers actually pay?
A value survey run against your customers or the wider market, to find what they'd pay and what they'd pay more for. The default choice when the question is about price level or willingness to pay.
02
Competitive Value Sprint
What are competitors really charging?
A full competitive analysis across at least two named competitors — pricing, packaging, and positioning, researched rather than assumed. For when your read on the market is secondhand.
03
AI Sprint
How should we price the AI?
Interviews with your team and your customers to establish what your AI actually delivers and what buyers would pay for it. Built for teams pricing something with no comparable to anchor to.
04
Pricing Expert Advisory Sprint
What would you do?
Four working sessions with a senior pricing strategist, roughly one a week. No new research — just experienced judgment applied to the decision you're facing.
SOLUTIONS

Compare our solutions.

Sprint
Design
Sprint
Design
Duration
4~6 Weeks
12~16 Weeks
Ongoing
The question it answers
Should we change this?
What should the model be?
Is pricing still right?
Primary research
One method
Full battery
Ongoing analysis
Working files and analysis
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During engagement
Live in Currv
Your pricing data, collected and hosted
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During engagement
Continuously
New pricing model
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Revenue impact modeled
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Org alignment & rollout
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Team enablement
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GTM coaching and playbook
Ongoing expert guidance
Ongoing evolution
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You walk away with
Evidence and a recommendation
A launch-ready model your team owns
Pricing that keeps improving
Talk to Us to Get Started
About Us

Senior operators turned Strategists.

We've priced and packaged software ourselves, across 480+ AI and SaaS companies. A senior strategist leads every engagement, with analysts on the data. We work beside your team, not above it.

Pricing I/O,
by the numbers.

We’ll let our numbers speak for themselves.
Meet the Team
480+
AI and SaaS clients
96%
Client satisfaction rate
15x
Average ROI in year one
$780M
ARR captured for clients